Let's look at the ladies at the World Championship and see how many points they earned from jumps called 'e' in the free skate:
Mao Asada completed two triple flips and a Lutz (e) --- essentially three triple flips. The flutz earned her 5.30 additional points-- the same value as a base-value triple flip!
Zijun Li did the same as Asada: two flips, and a Lutz (e). Her flutz earned 5.70 points.
Gracie Gold did the opposite. Two triple Lutzes and a triple flip on the outside edge. She did the flip in combination with two double toes in the second half, and ended up with an average of -1 GOE, for 7.99 points overall.
Ashley Wagner completed two triple flips and a Lutz (e) in the second half of the program. It garnered GOE's just under base-value, and she came away with 6.30 points for the jump. Her clean triple flip at the end of the program earned 6.53 points, as a comparison. So you're telling me that when she actually does the same jump the *correct* way, it only earns 0.23 points more?!
Kanako Murakami did two flips and a Lutz (e), which earned her 5.80 points.
And we'll stop there. This is just for the top seven skaters in the free skate-- at the World Championship. Five of them can't do one of the two jumps right, yet are still averaging over 5.50 points for the jump they do completely incorrect (and for the third time). Ridiculous!
If I was competing at the highest level and had a flutz, I would surely put two of them later in my program (one in combination, of course) and hopefully only get -1 or so on the GOE. That's around 5.9 points for each attempt or 11.8 extra points for a jump that has essentially been done four times now.
A clean triple flip with +1 GOE scores just above that at a 6.0 before the half-way point and a 6.53 after.
A clean triple toe with +1 GOE, though, scores just 4.8 before the bonus and 5.21 after. The skater would likely have to get +2 GOE across the board for the 3T in the second half for it to earn .01 points more than the -1 GOE flutz in the second half.
What if I loved doing the loop or Salchow? If I attempt that jump a third time, I'm going to get 0 points. But it's fine to do a flip or Lutz for a third and fourth time and still earn nearly all of the base value.
I think this is insane. So many aspects of the IJS are about the skater planning wisely: whether to do most of the jumps in the second half, how many difficult jumps to attempt in the second half, how to get the maximum score out of seven jumping passes, how to get the highest levels and GOE's on spins and footwork, etc.
Why don't we just disallow flutzes and lips all together? Base the jump solely on the take-off edge. The technical panel has replays. If a skater thinks they are going to get around it and still get credit for a third jump on the same edge, then the jump receives 0 points just as repeating a toe loop, Salchow, or loop more than once would garner.
A lot of discussions over the last few years is to reward the skater who has a complete set of (clean) triples within a program with bonus points. Looking at the top 10 ladies at the World Championship, aside from the five I highlighted above, Kim doesn't attempt a loop and got called (e) for her flip in the short program; Kostner didn't have a successful loop in her free skate, Sotnikova gets Lutz (e) calls, and Osmond gets Lutz (e) calls. Only Elizaveta Tuktamysheva completed the five triples (not including Axel) successfully in her free skate, and she was only 8th in the portion.
These are the top 10 free skates at the World Championships we are talking about, and we can only find one lady who would earn the bonus!
I say scratch the idea of a bonus and again-- just don't allow a flip or Lutz jump to be done on the same edge more than twice.
I guarantee you that the skaters would either really work to correct the technique issues, or they would have to plan their programs based on what they actually can do.